A collection of slogans for cognitive health education for the elderly
[Community outdoor/bulletin board general model]
1. Poor memory is not an old fool. Early detection and early intervention will help you remember the name of your old friend even when you are old.
2. Play more cards, chat more, and eat more fresh vegetables to slow down cognitive aging.
3. If you forget something, don’t carry it around. The community can check your knowledge for free. Spend 10 minutes to feel relieved.
4. Being able to use a smartphone, being able to go to the market by yourself, and remembering your grandchildren’s birthdays are all hard standards for cognitive health.
[Family notification category (applicable to posting at health stations and forwarding to owner groups)]
1. Don’t take it seriously if the elderly ask the same question repeatedly or forget to turn off the gas when cooking. It may be an early sign of cognitive impairment.
2. Chatting with your parents for 5 more minutes can protect your brain better than buying many health products.
3. Don’t blame the elderly for forgetting things and being verbose. Taking him for cognitive screening early is 100 times better than delaying it until later and making it difficult to care for him.
[In-hospital/free clinic on-site payment (applicable to screening tables and roll-up banners)]
1. Cognitive screening does not require blood drawing or pain, and can measure risk with just 10 questions
2. Don’t be afraid of mild cognitive impairment. Follow up with rehabilitation training, 80% of which can delay the onset of disease for 3-5 years.
3. Alzheimer’s disease is not a “terminal disease” and standardized intervention can preserve more ability to take care of oneself.
In fact, I have been through a lot of pitfalls in the past two years. At first, I copied the official slogan I searched online, which was about "preventing cognitive decline and improving the quality of life of the elderly." I printed it out and posted it on the bulletin board. It was exposed to wind and rain for half a month, and no one even asked me. The uncle and aunt took one look and left, saying, "This is for cadres and has nothing to do with us." Later, I tried to write "Don't carry it if you forget things, check your cognition for free." On the day it was posted, a dozen aunties came over and asked where to check, and the effect was not bad at all.
There are actually two different schools of thought when it comes to cognitive education in the industry. One is the "straightforward" school, which advocates that the dangers of cognitive impairment should be explained thoroughly. For example, the slogan reads "If you forget things early and don't intervene, even your family will not recognize them later." The advantage of this is that the attention of family members increases very quickly. We have previously distributed this kind of content to property owners. , the number of family members taking the initiative to bring the elderly for screening has tripled, but the disadvantages are also obvious, and it is easy for the elderly who already have early symptoms to feel ashamed. Last year, there was an Aunt Zhang in our community who had a bad memory. She refused to come for screening after seeing such a sign. She said she was afraid that the neighbors would say she was "going to be a fool", so she hid from us for half a year.
The other group is the "moderate group" that we commonly use today. They try not to mention sensitive words like "disease" and "dementia" in their slogans, and focus on "brain strengthening" and "delaying aging." The elderly are particularly receptive. Last year, we changed the slogan of the free clinic roll-up banner from "Free Screening for Alzheimer's Disease." The game was changed to "games to practice memory and collect eggs on site." More than 200 elderly people came that day, and 12 people with mild cognitive impairment were screened. Now, six months later, 8 aunties are still doing handicrafts with us and taking the bus to attend rehabilitation classes. They are maintaining their condition particularly well. Of course, this method also has shortcomings. Some caring family members may think it is just a normal health-preserving activity and will not pay special attention to the abnormal signals of the elderly at home, and it is easy to miss high-risk groups.
Oh, by the way, there is another pitfall that many people fall into, which is that slogans often use professional words such as "Alzheimer's disease" and "cognitive impairment", which the elderly cannot understand at all. Previously, we had a slogan that read "Early Screening for Cognitive Impairment," and an old man came over and asked us, "What disorder do we recognize?" Is it a problem of poor road recognition? ”Later, we changed it all to "check everything if you forget it early", and everyone understood it immediately. If we go to rural areas to do missionary work, we can change it to something more down-to-earth, such as "I have a good memory, I can work in the fields and take care of my children", which is 10 times more useful than saying "improving the quality of life".
In fact, there is no comprehensive collection of slogans. To put it bluntly, slogans are just stepping stones. They can attract people so that you can promote health science in the future. If people don’t read it, it will be useless no matter how professional or correct you write it. There is no need to pursue any unified standards. If it is posted next to the square dance team, it will be written in a lively way. If it is posted at the health station, it will be written in a down-to-earth way. If it is posted in the owner group, it will be written on the pain points of the family members. It will make everyone pay more attention to the memory changes of the elderly in the family. This slogan is not in vain.
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